Last updated 16/11/2025
This website, The Principle of Purpose, is operated by Martin J. Wheeler.
We are committed to respecting your privacy and keeping your data safe.
This policy explains what information we collect, how we use it, and your rights.
1. Information We Do Not Collect
We do not:
- allow user accounts or logins
- allow comments
- offer ecommerce or handle payments
- collect personal data unless you choose to contact us directly
2. Information We Collect Automatically
Like most websites, we may collect basic technical data automatically through standard website logs or analytics tools. This may include:
- pages visited
- time and date of access
- browser type
- general location (city/country)
- device type
This information is used only to understand website performance and improve the user experience. It cannot be used to identify you personally.
If analytics are disabled, this information may not be collected at all.
3. Information You Voluntarily Provide
If you contact us directly (for example, via email), we may receive:
- your name
- your email address
- your message or inquiry
This information is used only to respond to your request and is never shared, sold, or used for marketing without your explicit consent.
4. Cookies
This site may use minimal cookies for:
- basic website functioning
- anonymous analytics (if enabled)
You can control or disable cookies in your browser settings.
5. How Your Data Is Used
Any data collected is used solely for:
- operating the website
- improving site performance
- responding to enquiries you choose to send
We do not share data with third parties other than essential service providers that help us operate the website (e.g., hosting providers).
6. Data Security
We take reasonable measures to protect the information we hold, using secure hosting and standard security practices.
7. Your Rights
Depending on your location, you may have the right to:
- request a copy of the personal data we hold about you
- request correction or deletion of your data
- withdraw consent for us to use your data
To exercise any of these rights, you may contact us at:
martin@opne4.com
8. Changes to This Policy
We may update this policy from time to time. Changes will be posted on this page with an updated revision date.
9. Contact
If you have questions about this privacy policy or how we handle your data, please contact:
martin@opne4.com